Background information
Name to incorporate in the logo
The New Language of Leadership
Slogan to incorporate in the logo
The New Language of Leadership
Description of the organization and its target audience
This is my website. I write speeches and create the messages that enable executives to stand out as speakers. They will speak with authority — like a thought leader. I also coach them on the art of speaking on stage, or doing a TV interview.
This logo is for one of my services: A workshop that teaches executives how to write, speak, and have the presence of a leader.
Industry
Business & Consulting
References
Other notes
I sell my services to corporations and high-end executives. Therefore, the logo needs to be very sophisticated. It needs to project elegance, sophistication, and professionalism.
I have uploaded the logo for my website: CEO Speechwriters. I would like the logo for my workshop (The New Language of Leadership) to feel like it's in the same family as CEO Speechwriters. I prefer the same shade of royal blue.
Please do NOT use the acronym (TNLOL) in the logo design. Also, do NOT add a male icon (a man) in the logo. Yes, many top executives are men BUT I want to appeal to women executives, too.
Contest deliverables
1 x Logo
Final files
If you use fonts that require a license, confirm with the client they're ok with it. For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing the actual files.
Text in logos should be converted to outlines.