Background information
Organization name
True Run Media
Industry
Food & Drink
Description of the organization and its target audience
International food festivals for expatriate and Chinese audiences in Beijing, Shanghai and other parts of China
Content details
Description
A mascot for our first-ever Taco Festival.
The event attracts over 10,000 people to an event that has dozens of food stalls that will feature primarily tacos but also other Mexican foods and also fusion foods.
The design should be able to be reproduced in 3-D as a plastic or plush toy and as a functional costume that can be worn by someone while walking around.
It also needs to be rendered well in 2-D.
It has to have dual appeal to adults and children.
Mexican themes and styles appreciated but please avoid cliches and stereotypes.
the character can be:
-- a human (a person with an outfit),
-- an animal, such Yellow Weasel (also known as a Siberian weasel, but the local version is more yellow). See description here: https://animalia.bio/siberian-weasel, also Please see various pics in reference material below.
-- a fictional beast
-- a food (such as a taco, a tomato, a tortilla, etc) but not an avocado or chili pepper
Other preferred ideas:
-- Pekinese puppy
-- Cactus
References
Other notes
thebeijinger.com is our website
You can see photos of our previous events here:
https://www.thebeijinger.com/2023-h…y-festival
https://www.thebeijinger.com/gallery
I ran a similar contest here last year:
Attachments
Contest deliverables
1 x Digital design
Final files
If you use fonts that require a license, confirm with the client they're ok with it. For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing the actual files.
note markings on face and very long neck
also head with ears forms a flattened heart shape