Shopify website targeting new millennial, suburban homeowners

Home Furnishing

The website will feature content and products for first time homeowners or those living in a suburban setting for the first time. These products and topics include gardening supplies, grilling accessories, backyard tools, backyard games, cooking gadgets, etc. We will be implementing email marketing, live chat, sms automation, etc. as well as collecting user reviews. Target demographic - urban / suburban, millennial, and Gen Z new homeowners (renters that recently purchased their first home) as well as people who have left or leaving city living for a suburban environment. Seasonality of product selection Q4 & Q1 winter items Q2 & Q3 summer items Plan for revenue: dropship some items affiliate links for hard to source and ship items

Our logo consists of black, red, and yellow so we would like to remain consistent with that. While the focus is ecommerce, we will be positioning ourselves as a source for informational content so areas to places blocks of content would be needed.

The header should include our logo and brand name as well as dropdown menu links of the category taxonomy. Our current taxonomy consists of five parent categories. We will need a homepage, product page, and a content/resource page. The homepage does not need a banner image but are open to using one if it works. The content/resource page will function as a blog and a section for evergreen content. It will focus on topical subjects to the theme of the website as well as product reviews.

We'd like a clean feel to the website. Please keep in mind we are targeting a 25-40 year old demographic.

Every design category has flexible pricing for all budgets. Web page design starts at $599.