The client is a German photographer dedicated to capturing moments with families and kids.

As for the logo, we worked into the captivating world of "wildfang" concept. In essence, "wildfang" translates to "scamp" in English – a representation of that free-spirited child who joyfully leaps into mud puddles, embracing the wild side of life.

The client requested a set of brand stationery that includes business cards, letterheads, and envelopes. But that's not all – we're also whipping up icons for social media and charming stickers and emblems to enhance the brand's presence.

The cherry on top: The client had an interesting request. She wanted a gender-neutral child figure, one that doesn't lean toward a specific gender. I've designed two versions for her – a versatile one and a girl-oriented option, just in case she find the opportunity to use it.