For GutGo!, a gut health supplement aimed at women aged 30-55, I created a clean, minimalist label that balances trustworthiness with a fun, approachable vibe. The design features a muted color palette to evoke calm and wellness, while clear, simple typography ensures readability and ease. Iconography highlights key benefits like bloating relief and improved digestion.

The goal was to create a label that felt professional yet friendly, resonating with health-conscious consumers looking for natural, effective solutions.