Guaranteed | Vape bottle label: fruit-centric, vibrant, eye-catching with strong branding elements that can be carrie

We are printing in CMYK

Cali Steam LLC

https://calisteam.com

Pearadise

Pearadise is an e-liquid for electronic cigarettes aka vapes.
This is a top seller in our line.
***The flavors are PEAR, Kiwi, Strawberry.***

The pear is the main flavor note. Kiwi Strawberry are secondary flavor notes and they blend with the pear very nicely.

The vape bottle label needs to be fruit-centric, vibrant, eye-catching with strong branding elements that can be carried over to our additional 5 flavors in the line.

You can look at our website with our current branding at calisteam.com.
We are looking for something new, refreshing, eye catching and maintains a California vibe.

People who vape will be using our products.

We need a label designed for a clear plastic with a natural tent top plastic cap 60ML bottle 3.25 X 3.75.

1) The FDA requires a mandatory warning needs to take up 30% of the label on the bottom of the label. It need to be on a white background at approximately 12pt Helvetica font black text only. The warning need to fill the entire space. There are many example available on vaporbeast.com You can also look at our website calisteam.com to see the warning label on our 60ML boxes. I will also attach a photo as an example. Going forward we do not want to produce boxes because we need to cut packaging costs and we will be implementing the warning on the bottle label. I think one of your bigger challenges will be designing around the mandatory FDA warning. Notice some of the inspirational pics that we uploaded. These are product pics of top players in the vape industry.

2) We need a design that will maintain the California feel. Not to hippy/earthy and modern and cold. We need something in between.
The one thing I feel we were lacking with our current design is the eye catching fruit elements on our packaging. We think our products will sell better if we go in that direction. We need something that is colorful, bright/vibrant so it pops off the shelf.
Excluding our logo, you need to create solid branding elements that we can use throughout all of our additional flavors in our line and we need consistency with all of the design elements.

3)We think our logo "Cali Steam" may need to remain stacked because it ends up wrapping around the bottle if it is linear. We are not 100% married to our logo. We really like the Cali vibe the text has but it can be altered if you have a better design concept.

4) Here are some important/ mandatory elements that need to be on the label.
a) 60ML (To indicate bottle size)
b) 3MG (To indicate the milligram level)
c) 70VG 30PG (to indicate the flavor ration of VG to PG)
You can figure out s creative way to implant this text. Brands
d) additional warning content and ingredients listed towards the back of the label:
The ai file attached has the additional warning text and age restriction icons that are on our current packaging.
e)The Flavor Name "Pearadise"
f) Fruit elements with Pear Kiwi Strawberry or since the fruit is already being displayed on the front of the label, we should take a more modern approach and use text on the side of the packaging to describe the contents of the flavor. Many consumer products have done this and it seems to work well.
Look at the Juice Head bottle examples.
The text should read:
Fresh juicy pear
Delicious ripe strawberry &
a splash of Kiwi.

***Do not use any copy written material as we need this to be ready for consumer use.

Avoid animated characters/animals.The FDA will not allow that. We will be using clear bottle with natural caps so the packaging should be on the lighter brighter side so please avoid designing with predominantly darker colors. like blacks and grays.

60ML bottle label 3.25 X 3.75 I will also upload the dieline below.