kyleokura got their new product packaging by running a design contest:
Design retro packaging for Roy's Motel & Cafe collectible (Route 66 famous attraction)
Check out kyleokura's Product packaging contest…
Travel & Hotel
Roy's Motel & Cafe
10" ROY'S SIGN Collectible
Description of the product
Our product is a 10" (1/60 scale) replica model of our famous Route 66 neon sign in the town of Amboy. It is a limited edition, collectors item that reflects its current 68-year-old condition. It is meant to be the first of a series of collectibles modeled after Amboy.
Description of the product target audience
Our Target audience is predominately male, 40+ (baby boomers), US. We also cater largely to international tourists traveling Route 66 (European & Asian) Interests: Retro Americana Travel Preservationists Route 66 enthusiasts
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
kyleokura collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
U.S. middle-income to high-income women, ages 25 - 40.
From young to old. More women than men.
30 - 65+ year old tourists who have visited Portugal, and other individuals of Portuguese descent, who have a desire to