Siri Sriracha Sauce

Carmichael Foods LLC

We manufacture and sell hot sauce :-)

The label for our Siri Sriracha Sauce. We have outgrown out existing labeling. We are growing and our current labels are not good enough for grocery store shelf, we need a all new label design and concept for our Siri Sriracha Sauce. Label must be grocery shelf quality.

Siri Sriracha Sauce comes in 4 flavors and 2 sizes per flavor. The labels should follow the same general theme, but do not need to be exactly the same.

Flavors:
Original
Basil
Lemongrass
Ginger

Sizes:
5 ounce
12 ounce

Colors:
red/yellow/orange color schemes go well with hot sauce, but you have total creative freedom.

Label size:
3 inch X 5 3/4 inch

Size in cm is, (tall) 7.62 cm X (long) 14.605 cm

Our existing labels can be found on our website: http://www.carmichaelfoods.com

But we don't want you to follow what we already have, we want you to be creative and give us something totally new.

We want a iconic logo in the label, Siri Sriracha Sauce has three "S" letters, so maybe there is a good iconic logo there just waiting to come out.

Some words that MUST be highly visible on the label:
1) Sriracha
2) Siri Sriracha Sauce
3) The flavor of the sauce, either; Original, Basil, Lemongrass, or Ginger

4) Hot Chili Sauce

In addition to completed label designs in all the standard formats, we will also need all of the important design elements separately so we can use the pieces that we need in our website, banner, and print advertisement. Also, we may need your ongoing support for minor changes or alterations after the contest is over.

This project is for the labels and logo design only. Not for the banner or webpage, we can do that our selves. But in addition to the label and logo, we do need the important image pieces of the label and logo design separate so we can use them individually in the future.

Center of label for the main icon and brand logo. Right side of label for the nutritional info, ingredient list, bar code. Left side of label for brand info, company info, website. 

We do not want a cartoon, silly, or playful label. We are looking for a professional, food grade, grocery shelf ready label.