A.V Design was very professional and very understanding during the whole design process. Thanks a million and all the best for the future... I look forward to working on a another project in the near future.
gracias por el trabajo, tomaste muy bien la idea y desarrollaste algo que imaginaba pero no sabia como iniciar.
- Michal Gibas
Excellent work. Was the only designer that really captured the essence of the brief.
Zhutoli - Thank you kindly for the brilliant design !
We were quite pleased with his response to our requests for changes and details. We want to thank Souza for all the great help he gave us!
How smitdog started their product label journey
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Food & Drink
Description of the product
Roque Rum is made only with finest Brazilian ingredients (Sugar Cane & Spices).
Named after Brazil’s most infamous pirate, Roque Brasileiro.
Aiming to become the rum of choice in Brazilian bars and nightclubs and expanding globally.
Aiming to create a lifestyle brand where it´s ok to explore new horizons and conquer your own destiny.
Description of the product target audience
Roque will be aimed at 25 - 55 year old men and women bar and nightclub patrons who appreciate a good rum, neat, on the rocks or mixed in a cocktail.
We're a group of 11 rugby playing rum runners, all of whom have very different opinions about the label and invite the designers to be as creative as possible. Feel free to think outside the box and let your imagination run wild steampunk, old world pattern and designs, references to Brazil and Rio de Janeiro, Brazilian mermaids (iara), space pirates, or just simple and subtle text and patterns. As long as the design is original, stands out, and something that people will notice on a shelf.
Please put the label against a clear bottle as this will be for our white rum.
ROQUE (note: should be very big and prominent)
Rio de Janeiro - Brasil
What to avoid
Avoid cartoons and anything, stock standard, cliché or cheesey.
Please do not use stock imagery