Kaahée is a Feel-Better Drink with the Power of the Prickly Pear. The prickly pear is a super fruit with a regenerative and hangover alleviating effect. Kaahee developed and patented a highly innovative extraction procedure for a prickly pear extract.
In times of high life intensity Kaahée provides you a natural balance with the power of Kaahée super fruit the prickly pear.
Description of the product target audience
Sinus milieu definition of our target group: Modern performer, who celebrate an active lifestyle.
Demographic definition of our target group: female & male, between 18-35 years, high income, urban lifestyle
We developed a new advertising concept. You can find the new advertising concept attached and we recommend that you review this concept.
In our new advertising concept we want to communicate the regenerative and hangover alleviating effect of Kaahée, through the our superfruit the Prickly Pear.
The task is to develop a product design for the Kaahée bottle and can (250ml) in the same green cactus design with cactus spikes on it, as illustrated on page 1-3 of our attached new advertising concept.
We also attach the labels in our current product design of our current bottle and can. The text such as the list of the ingredients can be used from this current product designs. Please use the measures from the current product design.