Sofee & Co. got their new product label by running a design contest:
Create a vintage label for all-natural dog shampoo/conditioner
Check out Sofee & Co.'s Product label contest…
Animal & Pet
We are a start-up company that makes all-natural grooming products designed especially for dogs. Products are formulated to keep dog coats soft, fluffy and matte-free while providing a clean, fresh and natural fragrance. Products are made with the highest quality natural and raw organic ingredients and will not cause dryness or flaking. They are also formulated with fresh and natural scents that will not leave a chemical scented residue often associated with commercial grooming products that have added chemicals and parabens. Our grooming products are going to be marketed as an upscale product and will be targeted to those consumers that prefer all natural foods and products for their dogs.
What's your vision?
EDIT: We have attached several photos of vintage dog posters that appeal most to us in terms of style. We would like the lettering to have an old fashioned rubber stamped look. We like the silhouette image of our dog or one similar to it. We also would like at least one artistic paw rendering incorporated somewhere on the label. We would like to design a product label (including logo) for our shampoo and conditioner. We are aiming for a vintage look with pale colors and an antique parchment background. We also prefer a hand-sketched and/or stamped look. Label should include our company name "Blissful Paw" and the words "All-Natural Dog Shampoo" [or Conditioner]. We have attached photos of posters and prints that appeal to us on the following pinterest page: http://www.pinterest.com/blissfulpaw/pins/. Also attached are two photos of our dog that could serve as a model. We are open to ideas or suggestions you may have. Please feel free to be creative. We need a label for the front of the bottle and a label for the back of the bottle. The back label will contain ingredient and other text information and a UPC code to be provided later. Dummy text can be used in your initial submission to show us the feel of your layout design. Bottle dimensions are included in the attached photo.
Once we have selected the winning design, we will provide ingredient and other text information (including UPC code) that we will need the designer to add to the label.
Every design category has flexible pricing for all budgets. Product label starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
Sofee & Co. collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected 2 winners!
Maria gave us really credible on-trend design concepts from the early stages of the project, and was very well in-tune with the feedback we gave as we moved into the multiple amendments upon picking the winning design concept. The final 3 SKUs designs we have look phenomenal. Our business looks forward to working with her for our next ranges of products in 2022. We highly recommend her if you'd like to work with a designer who is professional, clear with written communication and knows how to implement your feedback in a timely manner.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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