Lake Erie Pet Food Co. provides locally made, all natural pet food, delivered direct to customer’s homes. We pride ourselves on being the fresh, healthy, convenient and local option to feed Northeast Ohio’s dogs and cats. We are looking to expand our sales beyond home delivery to retail outlets, including local groomers, specialty pet stores and independent grocery stores.
Description of the product target audience
Our current customers range widely in age, ethnicity, and income, but all share passion and love for their dogs and/or cats. They support local business when possible and want to feed their pets the best, without the compromises many big corporations make.
Design front and back design to be applied to kraft packaging. The packaging in this contest will be for 1 SKU of our dog food, we have 5 other recipes we will contract the contest winner to design. As part of your submission, please indicate your rate for additional recipes in the same style. See creative brief for more details.