Simple yet unique logo for a brand of cold pressed juicing, an unexploited industry in Colombia.
echeverrid needed a new logo design and created a contest on 99designs.
A winner was selected from 110 designs submitted by 34 freelance designers.
Some of the designers who made it happen
How echeverrid started their logo design journey
Who are you known as?
Peppy
Tell us a bit about who you are and the people you reach
Natural, cold pressed beverages high in vitamins and minerals with no additives, using fresh produce to create unique flavors. Peppy is more than just a juice, it represents a healthy lifestyle that constantly adapts to the needs of the client and the changing market.
Its target audience is mainly middle and upper class Colombians and mainly individuals that are seeking to cultivate in their daily practices a healthy lifestyle. Peppy is also targeted to individuals in the corporate sphere, as it provides an alternative energy booster that can increase productivity.
What industry do you think your business is most related to?
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Other notes
I am looking for a very unique logo that is not intuitively associated with juices. Although Colombians drink natural juices on a daily basis the concept of cold pressed juicing is unknown to most. I need logo that is unique, clean and that sparks people´s curiosity.
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