This is for an iPhone game app. It is a fun, lively game, best played with groups of people. The concept is that a category is chosen, a topic is given (ex: Foods That Are Yellow) and the other team has 60 seconds to shout out as many items as they can think of that might be on the list as the person holding the phone taps off the responses that they get. After 3 rounds, the team with the highest score wins. If you are familiar with the board game "Outburst" its a similar concept.
As for target audience, we hope that this will be playable by all ages. There will be categories for kids, as well a 21+ category. However, it definitely skews more adult than kid. We assume people will play this as a party game, or even just one on one.
So we want it to have a fun game feel. As you'll see from the uploaded screens we already have a look going. We are using flat2.0 icons and bright colors. The neutral screen that the logo will be on is the grey/blue color, then it changes from teal or red depending on the team that is up, but the logo is not really used anywhere else in the app other than the home screen.
We are ok with the word being broken up where SHOUT is on one line and RAGEOUS is on a second line.