How Tina L started their logo & business card journey
Who are you known as?
NeST Hospitality Group
Tell us a bit about who you are and the people you reach
We are a hotel furniture designer/supplier. We'll do mostly custom design work/manufacturing of case goods and seating for hotels/restaurants. Although the word NeST sounds 'homey', 'comfy', and perhaps traditional, we'd like to express a modern classic image with our logo. (We don't want a birds nest as part of the logo or design) Target audience will be interior designers who strictly do hotel and restaurant design as well as purchasing agents who do purchasing for these products for hotels. Because of our target audience, it could also be more sleek than modern classic.. We like the accent mark over the 'e'
What industry do you think your business is most related to?
Art & Design
Other color requirements
steel grays, taupes, creams
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
We had in mind to have a subtle design in the background over the entire card that our logo/other info can be printed on top of. The image I'm sending was rejected by us - as it felt a bit feminine. We like the way NeST is formatted. We aren't married to the font, but we are OK with it.
We would not mind having a background color other than white - and probably do prefer a color. (Taupe, Steel Gray - perhaps a small accent color in the design could be eggplant...)