How mike.swain started their logo & brand identity pack journey
Who are you known as?
Tell us a bit about who you are and the people you reach
We are a boutique architectural firm that specializes in healthcare facility design and planning. We design hospitals, surgery centers, doctor's offices, dental suites, behavioral health clinics, etc.
Swain Architects is a minority owned business, and we value all of our employees. We like to think we do it better than the other firms out there, and our clients continue to come back to us. We don't do any marketing, our performance on our projects is what keeps us busy.
Our core competencies are:
- Harness current and future technologies to do our job better
- Be available for our clients when they need us
- Be thoughtful, the purpose of our projects is to help people heal
What industry do you think your business is most related to?
What colors do you want to see in your design?
Other color requirements
Easily reproducible colors are helpful,
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
The font with hand drawn feel is nice.
The simplicity is nice.
I like how the graphic capitalizes on the word play!
Nice how the graphic compliments the meaning of the word.
Prefer white background, or lighter colored background.
I like the simplicity, but I feel like the squigle should have more meaning, or maybe I'm missing it.
The integration of first letter of the name is interesting.
Our motto or slogan is Collaborative Healthcare Design and Planning, a logo option with this would be appreciated.
We're moving our office and will use this opportunity to refresh our brand identity. Feel free to stop by our website to learn more about us. swainarchitects.com
Attached is our current logo, an evolution of this design or a fresh take are welcome!
Please note that a monochrome / grey scale version will be required to include on our drawing titleblocks.