How pr d started their logo & brand identity pack journey
Who are you known as?
Alexander Valentine Atelier
Tell us a bit about who you are and the people you reach
Alexander Valentine Atelier is a retail space belonging to IDEA - an international, multidisciplinary design practice. Our first London based retail space will serve to showcase our aesthetic direction and understanding of high-end timeless interior design. Each of the carefully selected furniture items can be a statement piece in any home but put together they will create an unforgettable environment.
Our target customer is a high net worth individual , multinational with more than one permanent residences. Likely to be an expat.
What industry do you think your business is most related to?
Art & Design
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
We would like to have a carefully crafted typographic logo, with no graphic icon added to it. If there is a graphic it must be integrated in the typography. The logo has to look and feel serious and luxurious, not pretentious or busy.