The best labels have one thing in common: they make their products stand out on shelves, even when they’re standing among crowds of competitors. Think of how many times you’ve tried a new food or brought home a cool craft beer because it had an interesting label. That’s a talented designer’s work in action.

You want your product to get snatched off store shelves. We want it to, too. So we put together this list of the top freelance label designers to hire in 2022.

The 10 best freelance label designers for hire in 2022

  1. 1
    • Product packaging
    • Infographic
    • Product label
    • Other design
    • Illustration or graphics
    • Other packaging or label
    • Other art or illustration
    • Postcard, flyer or print
    • Logo design
    • Other business or advertising
    • Web page design
    • Poster
    • Other book or magazine
    • Other web or app design
    • T-shirt
    • Stationery
    • Brochure
    • Social media page
    • Signage
    • Other clothing or merchandise
    • App design
    • Merchandise
    • Logo & brand guide
    • Landing page design
    • Brand guide
    • 3D
  2. 2
    • Product packaging
    • Other design
    • Postcard, flyer or print
    • Product label
    • Other business or advertising
    • Signage
    • Illustration or graphics
    • Infographic
    • Banner ad
    • Poster
    • Other web or app design
    • Other packaging or label
    • Brochure
    • Icon or button
    • Other art or illustration
    • Logo design
    • Stationery
    • Social media page
    • Car, truck or van wrap
    • Web page design
    • Sticker
    • PowerPoint template
    • Logo & product packaging
    • Logo & business card
    • Facebook cover
    • Business card
    • WordPress theme design
    • Logo & social media pack
    • Merchandise
    • Landing page design
    • Logo & brand identity pack
    • Brand guide
    • Book cover
  3. 3
    • Logo design
    • Product label
    • Logo & brand identity pack
    • Logo & business card
    • Illustration or graphics
    • T-shirt
    • Logo & social media pack
    • Other art or illustration
    • Other design
    • Logo & brand guide
    • Stationery
    • Product packaging
    • Other clothing or merchandise
    • Brand guide
    • Book cover
    • Website builder
    • Clothing or apparel
    • Business card
    • Other packaging or label
    • Other business or advertising
    • Logo & product packaging
    • Facebook cover
    • Cup or mug
    • Brochure
  4. 4
    • Product label
    • Product packaging
    • Logo design
    • Banner ad
    • T-shirt
    • Other packaging or label
    • Postcard, flyer or print
    • Other clothing or merchandise
    • Other business or advertising
    • Merchandise
    • 3D
    • Social media page
    • Illustration or graphics
    • Book cover
    • Web page design
    • Sticker
    • Stationery
    • Logo & social media pack
    • PowerPoint template
    • Poster
    • Other web or app design
    • Other design
    • Other art or illustration
    • Logo & business card
    • Clothing or apparel
    • Business card
  5. 5
    • Product label
    • Product packaging
    • Other packaging or label
    • Logo design
    • Illustration or graphics
    • Other design
    • Menu
    • Logo & brand identity pack
    • Postcard, flyer or print
    • Logo & business card
    • Banner ad
    • 3D
  6. 6
    • Product packaging
    • Product label
    • Illustration or graphics
    • Other packaging or label
    • Logo design
    • Other design
    • 3D
    • Banner ad
    • Signage
    • Logo & brand identity pack
    • Web page design
    • Stationery
    • Postcard, flyer or print
    • Other art or illustration
    • Other business or advertising
    • Brochure
    • Logo & hosted website
    • Book cover
    • T-shirt
    • Sticker
    • PowerPoint template
    • Poster
    • Other web or app design
    • Other clothing or merchandise
    • Other book or magazine
    • App design
    • Logo & brand guide
    • Landing page design
    • Card or invitation
    • Business card
  7. 7
    • Product label
    • Product packaging
    • Other packaging or label
    • Logo design
    • Email
    • Other business or advertising
    • Postcard, flyer or print
    • Logo & brand identity pack
    • Other design
    • Brochure
    • Web page design
    • Signage
    • Business card
    • T-shirt
    • Other web or app design
    • Menu
    • Infographic
    • Banner ad
    • 3D
    • Sticker
    • Stationery
    • Poster
    • Landing page design
    • Illustration or graphics
    • Brand guide
  8. 8
    • Product label
    • Product packaging
    • Postcard, flyer or print
    • Brochure
    • Signage
    • Other packaging or label
    • Other web or app design
    • Other design
    • Logo design
    • Illustration or graphics
    • 3D
    • Other business or advertising
    • Banner ad
    • Merchandise
    • Other art or illustration
    • Infographic
    • Facebook cover
    • Web page design
    • Social media page
    • Poster
    • Logo & business card
    • Icon or button
    • Business card
  9. 9
    • Product label
    • Product packaging
    • Album Cover
    • Illustration or graphics
    • Book cover
    • Poster
    • Postcard, flyer or print
    • Logo design
    • Other packaging or label
    • T-shirt
    • Other design
    • Podcast
    • Clothing or apparel
    • Social media page
    • Signage
    • Other art or illustration
    • Logo & product packaging
    • Other clothing or merchandise
    • Other business or advertising
    • Merchandise
    • Menu
    • Logo & brand guide
    • Cup or mug
  10. 10
    • Product packaging
    • Product label
    • Logo design
    • Other packaging or label
    • Illustration or graphics
    • Logo & brand identity pack
    • Other design
    • Logo & business card
    • Logo & social media pack
    • Character or mascot
    • Web page design
    • Icon or button
    • T-shirt
    • Sticker
    • Social media page
    • Poster
    • Other web or app design
    • Other art or illustration
    • App design
    • Logo & brand guide
    • Brochure
    • Brand guide
    • 3D

How did we choose these as the top label designers?

We know label design is important because it builds brand loyalty for life. Here’s what we looked for when we chose our top 10 label designers:

1. Design quality

gin bottle label
label design by Wooden Horse

When a designer joins 99designs, an expert from our team evaluates their portfolio and considers the conceptual thought, technical execution and knowledge of design principles present in their work. They then assign the designer one of three levels:

  • Top Level
  • Mid Level
  • Entry Level

A designer’s level is displayed on their portfolio, so you can easily see if you’re working with someone with lots of experience and design chops or someone up-and-coming.

2. Label design experience

Somebody could be a great illustrator, but not necessarily a top notch label designer. A label’s gotta catch eyes’ attention and lead them to pick up the item bearing it. In addition to looking at overall quality, we specifically vetted each designer on this list to make sure they had experience with and specialized in label design.

3. Professionalism

There’s more to being a top quality freelance designer than having a strong portfolio. A top level label designer communicates with the client throughout the design process, delivers on time and is generally good to work with. So we took past customer experiences into account to make sure all of our recommended label designers are professionals in service as well as design.

Are you ready to hire a fantastic label designer?

If you’ve got a product, it needs a label that’ll stand out on shelves. Don’t let your work disappear behind a boring label. If you don’t think any of our picks can do your product justice, search 99designs for one who can.

Want more label designer choices?
Search for the perfect freelance designer for your project